Kwabena Kwabena, popular Ghanaian singer has shares his view on the current trend in how fast music fades in the industry.
He explained that music gain popularity very fast and in no time, no one talks about it anymore.
He associated this ‘problem’ with social media and TikTok challenges that has become the normal strategy for music promotion, not in Ghana alone but other parts of the world.
However he also stated that he has n problem with the current trend.
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