Ghana’s sprint star secures major international endorsement ahead of World Relays and Commonwealth Games
Ghanaian sprint sensation Benjamin Azamati has signed a three-year performance and apparel contract with Swiss-based running and sportswear company On, following the expiration of his previous sponsorship agreement with ASICS.
Azamati, widely celebrated for elevating Ghana’s profile in global athletics, joins a growing list of elite Ghanaian athletes making waves internationally, similar to other stars featured in recent Ghana sports news coverage on GhanaMedia.net.
The agreement, which runs from January 2026 to December 2028, offers extensive athlete support, including coaching services, international travel logistics, and medical care. This comes at a critical period as the sprinter prepares for major competitions such as the World Relays, sanctioned by World Athletics, and the upcoming Commonwealth Games, organized under the Commonwealth Games Federation.
Azamati’s move places him among an elite group of global athletes sponsored by On Running, the Swiss performance brand that has rapidly gained recognition in elite track and field. He now shares the same sponsorship banner with two-time Olympic champion Soufiane El Bakkali, one of the most dominant figures in distance running, and Jamaican sprint powerhouse Ackeem Blake, a rising star in Caribbean athletics.
The Ghanaian sprinter has consistently been one of the country’s most reliable performers on the international stage, building on achievements previously highlighted in Ghana athletics features and major competition reports on GhanaMedia.net.
His new endorsement further strengthens Ghana’s growing reputation as a source of elite sprint talent, a trend that mirrors broader developments in African athletics across the continent. Analysts believe this partnership could significantly boost Azamati’s preparation standards ahead of global events, including relay championships governed by World Relays regulations.
Beyond performance benefits, the deal also reflects increasing international investment in African athletes, a topic frequently discussed in Ghana sports development articles and broader Ghana news reports.
As Benjamin Azamati sets his sights on podium finishes and record-breaking performances, expectations remain high among fans, analysts, and the Ghanaian sporting community. His journey continues to inspire the next generation of athletes, reinforcing Ghana’s place on the global athletics map — a narrative GhanaMedia.net continues to document through its in-depth Ghana sports analysis.
